I never expected that my film will also face a similar situation.
“When ‘Udta Punjab’ got leaked online, all of us felt bad. Urvashi said the leak was akin to murdering the movie.
We started talking to people in government including the I &B ministry, police officials and cyber crime cell,” he added. “We immediately informed the producers and we all jumped in to prevent it (online leak/piracy). We initially thought it’s a movie still but later learnt that the film was released online,” Riteish said. “We were at IIFA awards when we saw a fan posting an image from the film and it had ‘For Censor’ written on it. Riteish revealed that it was through one of their fans that they learnt the film was leaked online. We hope we get compensated once the perpetrators are booked,” said Hitesh Jain, legal aid of film’s producer Balaji Motion Pictures. “The government and police officials helped us a lot by taking action against those who were selling pirated DVD. By this we could curb physical piracy, but digital piracy was not in our hands. They have already filed a complaint with Cyber crime cell and that the investigations are on in full swing. It must be almost Rs 100 crore loss.”Īccording to the makers, the movie has earned over Rs two crore at the box office on its opening day.
It’s unprecedented as the film was leaked three weeks before the official release. Vivek claimed, “We are facing huge losses. We are sad and upset,” Kumar said in a press conference held here. This has happened for the first time when a film is leaked 17 days before its official release.
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